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Greater Capital Area Association of Realtors®

Understanding the Value of Social Listening

May 10, 2018

Social media is likely a key part of your marketing and brand strategy. Many real estate professionals make it the crux of their lead generation, which is why social listening is so important. There’s a common misconception that social listening and social monitoring are the same thing, according to NetBase, a social media analytics platform. Recognizing the difference may help you build your business online.  Learn more.