GCAAR is among the first MRIS Associations to provide SmartCharts ProTM as a free member benefit!
Sign up here
We all know that the internet has changed the real estate business in many ways. Among them is the fact that well over 95 percent of customers and prospects actively use the internet when selling or buying.
While there’s a good deal of helpful information out there, there’s also what we call TBMI – Too Much Bad Information. This includes the AVMs (Automated Valuation Models) featured by most consumer websites.
Let's look at an example. For Montgomery County, per Zillow stats, their ZestimateTM accuracy has a median variance of 5.3%, which for a $400,000 listing (MoCo median for 2015) means the range of value can fall between $380,000 and $420,000. Human nature being what it is, $420k sticks in the seller’s mind. Members tell us that ZestimatesTM often hurt rather than help customer interaction.
So how does an agent deal with the new internet-driven reality?
In addition to preparing a solid CMA (Comparative Market Analysis) there's also a great new tool to help, SmartCharts ProTM from RBI. SmartCharts ProTM provides you with one-click access to vital LOCAL market stats on any device: phone, tablet, laptop or desktop on demand.
SmartCharts ProTM covers over 80 zip codes and more than 600 subdivisions across Montgomery County and the District so YOU become the Metro Market Expert! And SmartCharts ProTM is not just for working with sellers … your buying prospects also need your local market expertise.
How Will it Work?
If you already have a "free" account for SmartCharts (the basic service):
Your account has automatically been transitioned to SmartCharts Pro™ (free of charge). Your Username and Password for SmartCharts will remain the same, but the next time you log in, you will have access to all the features of SmartCharts Pro (interactive charts; ZIP/City/Subdivision stats; Market Gauges; Explore; etc.). If you've forgotten your username or password, click "Log In" at the top right of the site and then the "Forgot Password" link below the form.
If you are a GCAAR member with an existing SmartCharts Pro™ subscription:
Your account has automatically been transitioned to the complimentary version of SmartCharts Pro™. The next time your account is up for renewal (meaning the next time your recurring payment is due), no charges will be incurred. As long as you remain a member of a participating association, your SmartCharts Pro™ service will be free of charge. Your existing Username and Password for SmartCharts will not change. As part of the site license agreement between your association and RBI, refunds for past payments are not being issued. Please contact email@example.com if you have further questions.
If you’re not a subscriber, sign up here!
Here’s a 2-minute video to provide a quick and helpful overview >